Next Steps in Your Business Venture
As a final activity in this class, please read through this document and the instructions. While this will not be graded, it is an important first step in applying the information you've learned to hone in on a business idea you'd like to move forward with.
Step 3: SWOT and PESTLE Analysis on Business Ideas
Idea 1 SWOT and PESTLE Analysis
SWOT
|
Strengths: What do you see as the strengths of moving forward with this business idea? What makes you excited about this business idea? |
Weaknesses: What do you see as potential weaknesses in moving forward with this business? What concerns do you have? |
|
Opportunities: How do you see this idea as an opportunity in the market? How do you see potential for growth down the road? |
Threats: What things could potentially impact the success of your business? |
PESTLE
|
Political: Do you see any political aspects that may positively or negatively impact this business idea? |
Economic: Are there current or future economic factors that could have a positive or negative impact on your business? |
|
Social: What social factors, such as cultural trends or demographics could impact your business either positively or negatively? |
Legal: What legal considerations are of concern? For example, additional regulations on your industry? |
|
Technological: Are there any technology issues you'd expect to impact this business, for example new technologies that could impact the industry? |
Environmental: Would the weather, climate or other environmental factors impact your business? |
Idea 2 SWOT and PESTLE Analysis
SWOT
|
Strengths: What do you see as the strengths of moving forward with this business idea? What makes you excited about this business idea? |
Weaknesses: What do you see as potential weaknesses in moving forward with this business? What concerns do you have? |
|
Opportunities: How do you see this idea as an opportunity in the market? How do you see potential for growth down the road? |
Threats: What things could potentially impact the success of your business? |
PESTLE
|
Political: Do you see any political aspects that may positively or negatively impact this business idea? |
Economic: Are there current or future economic factors that could have a positive or negative impact on your business? |
|
Social: What social factors, such as cultural trends or demographics could impact your business either positively or negatively? |
Legal: What legal considerations are of concern? For example, additional regulations on your industry? |
|
Technological: Are there any technology issues you'd expect to impact this business, for example new technologies that could impact the industry? |
Environmental: Would the weather, climate or other environmental factors impact your business? |
Idea 3 SWOT and PESTLE Analysis
SWOT
|
Strengths: What do you see as the strengths of moving forward with this business idea? What makes you excited about this business idea? |
Weaknesses: What do you see as potential weaknesses in moving forward with this business? What concerns do you have? |
|
Opportunities: How do you see this idea as an opportunity in the market? How do you see potential for growth down the road? |
Threats: What things could potentially impact the success of your business? |
PESTLE
|
Political: Do you see any political aspects that may positively or negatively impact this business idea? |
Economic: Are there current or future economic factors that could have a positive or negative impact on your business? |
|
Social: What social factors, such as cultural trends or demographics could impact your business either positively or negatively? |
Legal: What legal considerations are of concern? For example, additional regulations on your industry? |
|
Technological: Are there any technology issues you'd expect to impact this business, for example new technologies that could impact the industry? |
Environmental: Would the weather, climate or other environmental factors impact your business? |